Fiona Challis

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Fiona Challis

How powerful is word-of-mouth and why should retailers, entrepreneurs and marketers care about it?

There are many reasons but perhaps the most important is that consumers trust word-of-mouth more than anything else. According to the Nielsen Global Trust In Advertising Survey, 92% of people trust recommendations from friends or colleagues – just think about that and the implications. If you’re not getting word-of-mouth recommendations for your business, you’re missing out on the single most effective and trusted means of getting new customers. With this in mind, we’d like to share this success story.

Earlier this year, Judith was attending the ‘Andy Harrington Speakers Academy’ in London and following a recommendation from a friend, had the pleasure of being introduced to Fiona Challis – the rest, they say is history!

Here’s Fiona to tell you about her experience with working with the WAM team:

Design Project:

Unique Branding Solution (UBS) design & presentation

Pitch Presentation

Online Sales Academy branding and styling

Next Gen Logo and Personal Brand


For more information about Fiona Challis and The Next Gen Sales Acceleration Academy visit:




19th November 2017